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Archive for the 'COPY CAT ADS' Category
Question: Are they mocking you?
Answer: Hell YES.
http://www.coloribus.com/focus/harley-davidson-ads-of-freedom/11320305
http://www.coloribus.com/focus/harley-davidson-ads-of-freedom/11320355/
21
Sep
11
creative animals
Original
Client: Northwestern National Life
Country: USA
Less Original
Client: Teledymag commercial directory
Country: Kuwait
31
Aug
11
WWF copycunts
Post by: Copycunts
Original by Chris Auret & Alexis Christodoulou, student campaign for South African Sustainable Seafood Initiative (SASSI) with the line ‘Would you care more now?’
“Rip off by Arnaud Vanhelle & Benoit Raynert, live campaign for WWF with the line ‘Would you care more if I was a gorilla/rhino/panda?’
This is just too fucking much. If the identical concept and execution weren’t enough to convince everyone with half a fucking brain and one functioning eyeball that the Ogilvy campaign is a total steal, the near-identical line should. Plus the fact that Chris and Alexis’ had been online for some time before the Ogilvy one came out.
But – those thieving fuckers are still protesting their innocence. Here’s my favourite line from Ogilvy’s official statement (made in a letter from their lawyer to one representing Chris & Alexis):
“Our work is indeed based on the same idea as the one of your client. But you will agree, above all, that it is not very original to use animals in their environment to talk over the disappearance of animals.”
In other words: “The idea’s shit anyway so even if we did steal it, the fact that you even care means all your ideas must be shit, so just, like, shut up yeah?”
Absolute bag of dicks. Just fucking own up to it, have some balls, relish your utter, abject ad-man cuntishness. Don’t send a statement through a lawyer. Write it on a just-emptied coke wrap, invite the boys in for a book crit and then staple it to their foreheads while they wait in reception as you saunter past on your way to the whorehouse.
But then I suppose that would require some imagination, wouldn’t it? Cunts”.
Source: http://copycunts.blogspot.com/2011/06/arnaud-vanhelle-benoit-raynert.html?showComment=1314797178847#c5146989828776237448
I came across the above story on the blog copycunts which has a plethora of copycat examples, what I also noticed is that a lot of copycat ads, spoof ads and ghost ads are synonymous with the WWF!!!!!! almost like creativity is an endangered specie. I for one wish that copycats become extinct. Follow this links to see more copycat crimes committed in the name of WWF or on behalf of them:
Check out more examples by following this link: http://www.funpic.hu/funblog/allatok/allatok.html
21
May
11
Copycats love fresh fish
Client: M&J Seafood
Country: UK
Year: 2011
NB. Almost won a Best of Show in the Print category 😉
Source: Classic John West ad recycled / Une histoire de “suiveurs”
| THE ORIGINAL? Fibra Life Low Fat Thin Shake – 2005 Headline : Slim Faster Source : Cannes Archive Online, Agency : AG407 (Brazil) |
LESS ORIGINAL Trim Low Fat Milk – 2008 Tagline : Fat-Breaker Source : Adsoftheworld Agency : Leo Burnett Jeddah (Saudi Arabia) |
Special thanks to my partner http://www.joelapompe.net for sharing this. Cheek to Cheek / Joue contre joue
23
Jan
11
Popcorn creativity from Dubai
The Original:
Account Supervisor: Bettina Scherer
Advertiser Supervisor: Till Hopf
Photographer: Patrice Lange
Advertising Agency: JUNG von MATT/SPREE
Creative Team: Burkhart Von Scheven,Jan Harbeck/Antje Lichtenberg,Christian Bobst
The commercial titled CORN was done by Jung Von Matt/spree advertising agency for Tabasco Sauce (for Importhaus Wilms) in Germany. It was released in the June 2004.
Reference: http://www.advertolog.com/importhaus-wilms/print-outdoor/corn-6066655/
Less Original:
Client: Gyma
Agency: Tonic
Creative Director: Vincent Raffray
Country: UAE – Dubai
Reference: http://vincentraffray.blogspot.com/search?q=GYMA
Special Thanks to http://www.Joelapompe.com for sharing this with us.
More examples of Award wining creativity:
26
Dec
10
Creativity gets a flat Tire
Client: Good Year
Client: Continental
The Original:
Client: Pitman Training
Agency: Paragon Marketing Communications.
Country: Kuwait – 2003.
Not so original:
Client: Box Hill College Kuwait.
Agency: Unknown.
Country: Kuwait – 2010.
In the above ad they are also advertising their Graphic Design program, I think they should start by designing a creative artwork 😉
Lateral Thinking: When a low probability line of thought leads to an effective idea, there is a “Eureka” moment and at once the low-probability approach acquires the highest probability. – Edward De Bono. Excerpt from a book by John Townsend & Jacques Favier titled The Creative Manager’s Pocketbook. Page: 2. ISBN: 1-870471-69-5.
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
A cliché (from French, klɪ’ʃe) is a phrase, expression, or idea that has been overused to the point of losing its intended force or novelty, especially when at some time it was considered distinctively forceful or novel. – Wikipedia.
27
Nov
10
When will they learn?
The Original.
Agency: LGF, Belgium
Creative Director: Christophe Ghewy, Paul Wauters
Art director / Copywriter: Tom Jacobs, Iwein Vandevyver
Year: 2006.
Source: Inlingua language school: Before Après
Less Original.
Client: Berlitz – Rapid Learning
Agency: BPG Kuwait. Bates Pan Gulf Kuwait
Creative director: Sohail Orabi
Country: Kuwait
Year: 2010,
When will such “Creatives” learn that their copy past days are over and that no impostor will take the position of a jobless yet more talented individual.
Lateral Thinking: When a low probability line of thought leads to an effective idea, there is a “Eureka” moment and at once the low-probability approach acquires the highest probability. – Edward De Bono. Excerpt from a book by John Townsend & Jacques Favier titled The Creative Manager’s Pocketbook. Page: 2. ISBN: 1-870471-69-5.
A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.
Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.
“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.
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