Pitman training copied by Box Hill College – Kuwait

The Original:

Client: Pitman Training

Agency: Paragon Marketing Communications.

Country: Kuwait – 2003.

Not so original:

Client: Box Hill College Kuwait.

Agency: Unknown.

Country: Kuwait – 2010.

In the above ad they are also advertising their Graphic Design program, I think they should start by designing a creative artwork 😉

Lateral Thinking: When a low probability line of thought leads to an effective idea, there is a “Eureka” moment and at once the low-probability approach acquires the highest probability. – Edward De Bono. Excerpt from a book by John Townsend & Jacques Favier titled The Creative Manager’s Pocketbook. Page: 2. ISBN: 1-870471-69-5.

A copycat is a person that mimics or repeats the behavior of another. The term is often derogatory, suggesting a lack of originality. The expression may derive from kittens that learned by imitating the behaviors of their mothers. – Wikipedia.

Plagiarism: The abuse of another’s original work by copying it and passing it off as one’s own. As defined in Alastair Campbell book titled The Designer’s Lexicon. Page: 293 ISBN: 0-304-35505-4.

“Imitation is the sincerest form of thievery” excerpt from a book by Capsule titled Design Matters. Page: 84. ISBN -13:978-1-59253-341-1.

cliché (from French, klɪ’ʃe) is a phrase, expression, or idea that has been overused to the point of losing its intended force or novelty, especially when at some time it was considered distinctively forceful or novel. – Wikipedia.




4 Responses to “Pitman training copied by Box Hill College – Kuwait”

  1. December 16, 2010 at 12:58 pm

    good job Louai Forward

  2. December 16, 2010 at 3:03 pm

    Haha! Will they never stop????

  3. December 16, 2010 at 9:27 pm

    Thanks Hashem for your support. Shilo, they will never stop but they have slowed down a lot thanks to Anubis and our supporters 😉

  4. 4 Yousef J. (MBA)
    January 8, 2011 at 8:41 pm

    Good One Mr. Louai, the copycat was done by Artistic View I guess.

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Louai Alasfahani

ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.


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