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01
Sep
09

The return of the star tribe


Mit

Client: Mitsubishi

Country: Kuwait – August, 2009.

Source: Mitsubishi: We Love You Thaaaat Much!

spot

Featured in Al Rai daily Kuwaiti newspaper. Page: 24.

notice that both photos are from members of the Star Tribe.

I thought we were through with this phase, I thought I had exterminated these pirated stock images in Kuwait after exposing them in my previous research published in Awraq magazine back in 2004; however It seems some nostalgic Desk Top Publishers have made a come back and awakened them from their tomb. So be it. Here we go again.

Awraqx001

Client: BKME (Bank of Kuwait & the Middle East)

Agency: Horizon FCB

Country: Kuwait

Awraq 2004001

 

Awraq 2004002

Awraq 2004003

Awraq 2004004

Awraq 2004005

Awraq 2004006

Teka Chicken 1-2

Client: Tikka Chicken

Country: Kuwait

AL.AMB200.28

Client: Al Anba daily newspaper

Country: Kuwait – published as a full page – full color on the 28th of April, 2008. Page: 4 (supplement).

Ikala Real Estate

Client: Al Eqalah Real Estate Company

Country: Kuwait

Kamco-2

Client: Kamco

Country: Kuwait

MTC-3

Client: Jazz Fone (MTC Vodafone distributor)

Country: Kuwait

NBK-3

Client: NBK – National Bank of Kuwait

Agency: JWT – Kuwait

Country: Kuwait

Sofa House

Client: Sofa House

Country: Kuwait

Qortuba Furniture

Client: Qortuba Furniture

Country: Kuwait

Sarraf Computers-1Saraf Computers-1

Virgen-Dubai 1


Sarraf Computers1-1

Client: Sarraf Computers

Agency: Horizon FCB –  Kuwait

Country: Kuwait

Awraq 2004007

If advertising is to play a role in differentiating the client message from that of his competitor it makes perfect sense to avoid stock images of people dressed in local cloth when such shots can be photographed professionally right here in Kuwait for an affordable price. when a client is paying thousands of Kuwaiti Dinars on the media that is carrying the message and working with internationally affiliated agencies employing highly paid creative directors; surly then they can afford a photo session.

I think Sara Abdul Wahab Al Rifai made a long story short when she stated  and i quote her “copy, copy…you are in Kuwait…some well respected agency could come along and copy the same image for yet another client…and the market gets filled with the same copied image”. Sara’s strong statement on the status 0f creativity in Kuwait in 2004 still stands unchanged today as seen by the first example featured in this post by long standing agency.

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Louai Alasfahani

ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.

CONTACT

louai@paragonmc.com

Skype: louai.asfahani

Oman Mobile: +968 94 009977

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