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24
Feb
09

Animals


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Advertising Agency: Memac Ogilvy & Mather Dubai, UAE
Executive Creative Director: Till Hohmann
Creative Director: Dalbir Singh
Art Director: Rafael Rizuto
Copywriter: Sascha Kuntze
Photographer: Alex Sandwell Kliszynski

Source: Help her feel human again

This was (obviously) created by the agency to “Help them win awards Again with spoof ads/ghost ads” 

Fact 1: This ad could never be published in (almost) any Arab country due to strict laws prohibiting the featuring of woman naked breasts (yes even if she lost her nipples and other sensitive private organs) Still a big NO No.

Fact 2: It is award season once again…Dubai Lynx, Cannes Lions, LIA, NYF, etc.

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3 Responses to “Animals”


  1. 1 readmyblog
    February 24, 2009 at 3:44 pm

    Even though it is effective in terms of retention, it can go many directions. On first glance it seems like its a campaign against clitoridectomy rather than shelter for women. I would suggest to the good people at Memac to enlarge the copy.

  2. February 24, 2009 at 4:36 pm

    I would suggest to the good people at Memac to stop spoof ads. ;

    NB. read the Updated rules and regulations for the Dubai Lynx.

  3. 3 Ali
    September 2, 2009 at 10:02 pm

    I saw the ad in Al Hasnaa as a double spread. There was also an interview with the organization. It doesn’t look like fake work to me.


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Louai Alasfahani

ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.

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