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31
May
08

Shift_to reality.


Advertising Agency: Lew Lara\TBWA, Brazil

Another car ad with an optical illusion!!! yawn.

Source: http://adsoftheworld.com/

Special thanks to www.joelapompe.net

Source: http://www.eyetricks.com/0504.htm

An optical illusion (also called a visual illusion) is characterized by visually perceived images that are deceptive or misleading. The information gathered by the eye is processed by the brain to give a percept that does not tally with a physical measurement of the stimulus source. There are three main types of illusion – literal optical illusions that create images that are different from the objects that make them, physiological illusions that are the effects on the eyes and brain of excessive stimulation of a specific type – brightness, tilt, color, movement, and cognitive illusions where the eye and brain make unconscious inferences. – Wikipedia.

A cliché (from French, klɪ’ʃe) is a phrase, expression, or idea that has been overused to the point of losing its intended force or novelty, especially when at some time it was considered distinctively forceful or novel. – Wikipedia.

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5 Responses to “Shift_to reality.”


  1. June 6, 2009 at 7:38 am

    oriclub

  2. 2 Advertainment
    July 27, 2009 at 9:49 am

    So bleeding what it’s taken from a visual illusion. Are you also going to say oh Honda Cog used Rube Goldberg’s machine? So it’s a total copy and be stripped of all its awards? Idiots you lot are, total idiots.

  3. August 1, 2009 at 4:04 pm

    Good link for you – knock off designer handbags

  4. September 24, 2009 at 10:47 am

    Последний из этих афоризмов уже цитировался в одной из дискуссий. Но мне очень хочется привести его и здесь. А ещё войти в круг уважаемых авторов:

  5. September 27, 2009 at 9:53 am

    Dear Advertainment,

    This is not posted under the copycat tag instead it is posted under the tags optical illusion and cliche’. as you can all see it features an optical illusion and again as you can all see this is not the first time this specific optical illusion is used in advertising the automotive category, that is the reason it is called a cliche’.

    A cliché (from French, klɪ’ʃe) is a phrase, expression, or idea that has been overused to the point of losing its intended force or novelty, especially when at some time it was considered distinctively forceful or novel. – Wikipedia.

    An optical illusion (also called a visual illusion) is characterized by visually perceived images that are deceptive or misleading. The information gathered by the eye is processed by the brain to give a percept that does not tally with a physical measurement of the stimulus source. There are three main types of illusion – literal optical illusions that create images that are different from the objects that make them, physiological illusions that are the effects on the eyes and brain of excessive stimulation of a specific type – brightness, tilt, color, movement, and cognitive illusions where the eye and brain make unconscious inferences. – Wikipedia.


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Louai Alasfahani

ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.

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