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25
Apr
08

Spot the difference


Source: http://www.colorcube.com/illusions/blink.htm

golf-gtl

Client: Volkswagen – Golf GTI

Agency: Ogilvy & Mather Rightford Searle-tripp & Makin

Creative Director: Mark Fisher, Greg Burke

Art Director: Ryan Reed

Typographer: Ryan Reed

Country: South Africa

Year: 2002

Featured in a book by Ed. Julius Wiedemann titled “Advertising Now. Print” by Taschen publishing, Page: 596. ISBN: 978-3-8228-4027-6.

www.taschen.com

Advertiser: Clearasil

Agency: Grey Worldwide

Belgium – 2003

Awards: 2003 Cannes Lions – Press Bronze.

a cliche’ optical illusion.

Source: http://www.frederiksamuel.com/blog/2005/10/so-what.html

6a00d8345250f069e201157221d7e6970b-550wi

Source: Tab Energy

Less origingal: Warba Insurance

Agency: JWT – Kuwait

Creative Director: Mazen Fayed

Country: Kuwait


An optical illusion (also called a visual illusion) is characterized by visually perceived images that are deceptive or misleading. The information gathered by the eye is processed by the brain to give a percept that does not tally with a physical measurement of the stimulus source. There are three main types of illusion – literal optical illusions that create images that are different from the objects that make them, physiological illusions that are the effects on the eyes and brain of excessive stimulation of a specific type – brightness, tilt, color, movement, and cognitive illusions where the eye and brain make unconscious inferences. – Wikipedia.

A cliché (from French, klɪ’ʃe) is a phrase, expression, or idea that has been overused to the point of losing its intended force or novelty, especially when at some time it was considered distinctively forceful or novel. – Wikipedia

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1 Response to “Spot the difference”


  1. November 23, 2009 at 6:32 pm

    Dear Sir
    FYI,

    SPOT THE [DIFFERENCE]NOT THE (DIFFERANCE) as written in the site above

    Kind regards

    Elie Sindicic


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Louai Alasfahani

ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.

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