27
Mar
08

You blew it again

pencil_breastcancer_2_.jpg

Agency: PENCIL Advertising

Chief Creative Director: Gilbert S. Semillano

Kuwait - 2007

NB. I am not quite sure; but it could be that this ad (art direction) might have been influenced by: http://www.adblogarabia.com/durex-ad-with-a-bunny-wonder-what-that-means/

Debated on: http://www.adblogarabia.com/beat-breast-cancer-before-its-too-late/

Playing by the rules means you don’t make ghost ads to enter awards and compete unethically with creative directors who participate with REAL work that is approved by clients and is published.


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ANUBIS was a very old god of the ancient Egyptians, universally worshipped throughout the land and became considered the gatekeeper and ruler of the underworld; the “Guardian of the veil“ he was “Lord of the Cleansing Room” and the opener of the roads of the North. “He observed the weighing of the deceased’s heart against the feather of Maat [Truth] and reported his findings to the jury of the gods.

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